Introduction
Are you a marketer, agency, or SaaS founder looking to boost revenue while helping clients improve their website UX? The Hotjar PartnerStack program offers a simple way to earn commissions, gain co‑marketing assets, and get direct support from the Hotjar team. This guide walks beginners through every step of the application process, so you can start earning faster.
Why Join the Hotjar PartnerStack Program?
- Recurring commissions on every Hotjar subscription you refer.
- Access to exclusive partner resources—banners, demo videos, and email copy.
- Co‑marketing opportunities that raise your brand’s visibility.
- Dedicated partner manager for onboarding and troubleshooting.
Prerequisites Before You Apply
1. Active PartnerStack Account
If you don’t already have a PartnerStack profile, sign up at partnerstack.com. You’ll need a verified email and basic business information.
2. Hotjar Knowledge
Familiarize yourself with Hotjar’s core tools—Heatmaps, Recordings, Funnels, and Surveys. Being able to demo the product confidently will improve your acceptance odds.
3. Marketing Assets Ready
Prepare a short case study or blog post that shows how you’ve used Hotjar (or a similar analytics tool) to improve conversion rates. This will serve as a portfolio piece in the application.
Step‑by‑Step Application Process
- Log in to PartnerStack: Navigate to the dashboard and click
Marketplace. - Search for Hotjar: Use the search bar, then select the Hotjar listing.
- Click “Apply to Join”: A modal window opens requesting details.
- Fill out the application form:
- Company name & website – ensure your URL is live.
- Traffic sources – describe how you’ll promote Hotjar (content marketing, email, paid ads, etc.).
- Target audience – list segment types (e‑commerce, SaaS, agencies).
- Previous partnership experience – mention any affiliate or reseller programs you’ve run.
- Upload supporting documents (optional): case study, demo video, or portfolio PDF.
- Agree to terms and submit.
- Waiting period: Hotjar reviews applications within 48‑72 hours. You’ll receive an email with approval or follow‑up questions.
After Approval – Getting Started Quickly
- Log into the Hotjar PartnerStack dashboard to grab your unique referral links.
- Download the partner kit: banner assets, email templates, and video demos.
- Schedule a kickoff call with your dedicated Hotjar partner manager.
- Set up tracking in Google Analytics or your CRM to monitor referrals.
Common Pitfalls and How to Avoid Them
| Pitfall | Solution |
|---|---|
| Incomplete business info | Double‑check your company address, tax ID, and website URL before submitting. |
| Weak promotional plan | Provide a brief 3‑month roadmap (blog post schedule, webinar topics, email sequences). |
| Missing case study | Even a short 300‑word summary of a Hotjar‑style test shows credibility. |
FAQ
What commission rate does Hotjar offer?
Hotjar provides a 20% recurring commission on paid subscriptions referred through your link for the lifetime of the customer.
Do I need to be a Hotjar paying customer?
No. You can join the program as a non‑customer, but being a user helps you create authentic demos.
How often are payouts made?
Payouts are processed monthly via PayPal or bank transfer once you reach the $50 threshold.
Can I promote Hotjar in multiple languages?
Yes. Hotjar supports 12 languages, and the partner kit includes localized assets you can adapt.
What if my application is rejected?
Hotjar typically sends feedback. Refine your promotional plan, add a stronger case study, and reapply after 30 days.
Conclusion
Joining the Hotjar PartnerStack program is a low‑risk way to diversify your revenue while offering clients a proven UX analytics solution. Follow the step‑by‑step guide, prepare solid marketing assets, and you’ll be on your way to earning recurring commissions within weeks.
Ready to Get Started?
Click the button below to create your PartnerStack account, apply for Hotjar, and unlock your first referral link today!
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