Frase Content Optimization Workflow: From Draft to 90+ Topic Score

Hook: Why a 90+ Topic Score Matters

When you invest hours crafting content, you want that article to shine in search results, attract traffic, and convert readers. Frase helps you raise your content’s relevance score—often a 90+—by tightening keyword alignment, answering intent, and polishing the narrative from draft to final.

Step 1: Define Your Primary Keyword & Intent

  • Pick a clear, high‑volume keyword.
  • Match it with user intent: informational, transactional, or navigational.
  • Log it in Frase’s Content Topics tab.

Step 2: Build a Topic Cluster Outline

Research with Frase AI

  1. Enter the keyword into the AI Outline Generator.
  2. Let Frase surface sub‑topics and questions that searchers ask.
  3. Prioritize the highest‑impact items for the main headings.

Render the Skeleton

Translate the AI list into an H2/H3 structure:

 H2: Main Benefit   H3: Sub‑Benefit 1   H3: Sub‑Benefit 2 H2: Common Questions   H3: FAQ 1   H3: FAQ 2 

Step 3: Draft with the “Write” Feature

Use Frase’s Write mode to generate paragraphs that embed the primary keyword naturally. Don’t rely on keyword stuffing—let the AI suggest context, synonyms, and LSI terms.

Step 4: Optimize for the Topic Score

Live Score Feedback

As you edit, the Topic Score updates in real time. Aim for at least 90. The score reflects:

  • Keyword density and placement
  • Answering user questions comprehensively
  • Content depth (sub‑topics covered)
  • Readability and structure

Score‑Boosting Tweaks

  • Add a Snippet Box for the top FAQ.
  • Insert internal links to related posts.
  • Include a concise Meta Title (≤60 chars) and Meta Description (≤160 chars).

Step 5: Final Proofread & Publish

  • Use Frase’s Grammar & Readability Checker for a flawless finish.
  • Export to WordPress or your CMS using the built‑in Export button.
  • Preview the live post, tweak any formatting, then hit Publish.

FAQ

  • Can Frase replace human writers? No. It’s a powerhouse helper, not a replacement.
  • How long does a typical workflow take? 20‑30 minutes for most posts.
  • Is the Topic Score 100% reliable? It’s a great guide—combine with human judgment.

Ready to Dominate Search?

Implement this Frase workflow, crest a 90+ topic score, and watch engagement soar. Try it today and turn drafts into SEO‑gold.

Internal Linking Ideas

  • Link to a guide on “Keyword Research Techniques.”
  • Link to a case study showing before‑and‑after scores.

External Authority Reference

Referencing insights from Content Marketing Institute provides credibility.

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