Best Pipedrive Alternatives in 2024: Top CRM Picks

Pipedrive is a go-to for sales teams thanks to its visual pipeline and intuitive design—but it’s not perfect for every business. Whether you’re hit with unexpected price hikes, missing must-have features like native calling, or a workflow that doesn’t match Pipedrive’s rigid structure, switching to a Pipedrive alternative can streamline your sales process and cut costs.

According to G2’s 2024 CRM User Report, 38% of Pipedrive users switch platforms within 12 months due to pricing or feature gaps.

Why Switch From Pipedrive?

Before jumping to a new tool, it helps to clarify your pain points with Pipedrive. Common reasons teams switch include:

• Rigid pricing tiers that get expensive as you add users or unlock advanced features
• Limited native marketing automation tools (Pipedrive focuses primarily on sales)
• No built-in phone dialer on entry-level plans, forcing teams to pay for third-party add-ons
• Minimal customization options for niche industries with unique sales workflows
• Poor integration with Google Workspace or other tools your team uses daily

Top 7 Pipedrive Alternatives for 2024

1. HubSpot CRM

HubSpot’s free CRM is a top pick for teams that want more than just sales pipeline management. It combines sales, marketing, and customer service tools in one easy-to-use platform.

• Free forever plan with unlimited users and up to 1 million contacts
• Native email marketing, landing page builder, and meeting scheduler
• Drag-and-drop pipeline customization and real-time sales analytics
• Integrates with 1,000+ tools including Gmail, Slack, and Zoom

Pricing: Free plan available; paid Sales Hub plans start at $20 per user per month.

Best for: Small to mid-sized teams needing integrated sales and marketing tools with no upfront costs.

2. Zoho CRM

Zoho CRM is an affordable, highly customizable option that works for businesses of all sizes. Its AI-powered sales assistant, Zia, helps teams prioritize leads and automate repetitive tasks.

• AI-driven lead scoring and sales forecasting
• Multi-channel communication including email, phone, social media, and live chat
• Workflow automation for follow-ups, deal updates, and task assignments
• Affordable pricing tiers for small businesses and enterprises alike

Pricing: Starts at $14 per user per month.

Best for: Budget-conscious teams that need customizable workflows and AI-powered sales tools.

3. Salesforce Sales Cloud

Salesforce is the gold standard for enterprise-grade CRM, offering unmatched customization and scalability. It’s ideal for large teams with complex, multi-step sales processes.

• Highly customizable pipelines, fields, and reporting dashboards
• Robust AppExchange marketplace with 5,000+ third-party integrations
• Advanced analytics and AI-powered sales insights via Einstein
• Role-based access controls for large, distributed teams

Pricing: Starts at $25 per user per month.

Best for: Large enterprises with complex sales workflows and strict compliance needs.

4. Freshsales (Freshworks CRM)

Freshsales is built for inside sales teams, with a native built-in phone dialer and AI-based lead scoring included in all plans. It also offers seamless WhatsApp integration for customer outreach.

• Native auto-dialer with call recording and transcription
• AI-powered lead scoring and deal insights
• WhatsApp Business integration for direct customer messaging
• Visual sales pipeline with drag-and-drop deal management

Pricing: Starts at $15 per user per month.

Best for: Inside sales teams that need built-in calling tools without third-party add-ons.

5. Copper

Copper (formerly ProsperWorks) is designed specifically for Google Workspace users. It auto-syncs with Gmail, Google Calendar, and Google Drive, so your team never has to manually update records.

• Automatic syncing with Google Workspace tools (no manual data entry)
• Visual pipeline that matches Pipedrive’s drag-and-drop design
• Email tracking and scheduling built directly into Gmail
• Minimal learning curve for teams already using Google tools

Pricing: Starts at $25 per user per month.

Best for: Google-centric teams that want seamless workspace integration with no steep learning curve.

6. ActiveCampaign

ActiveCampaign is a hybrid sales and marketing CRM, making it a great pick for teams that prioritize automated lead nurturing alongside pipeline tracking.

• Visual automation builder for sales and marketing workflows
• Predictive sending for emails and SMS marketing
• CRM pipeline with deal tracking and task automation
• Deep integration with e-commerce and CMS platforms like Shopify and WordPress

Pricing: Starts at $29 per month for up to 1,000 contacts.

Best for: Teams that need robust marketing automation paired with basic sales pipeline management.

7. Monday Sales CRM

Monday Sales CRM is a highly visual, flexible tool that doubles as a project management platform. It’s ideal for teams that want to customize their CRM to match unique workflows.

• Customizable drag-and-drop boards for pipelines, projects, and tasks
• Built-in time tracking and workload management tools
• Automations for follow-ups, deal stage updates, and task assignments
• Integration with Slack, Zoom, and Google Workspace

Pricing: Starts at $10 per user per month.

Best for: Teams that want a flexible CRM that adapts to their existing project management workflows.

How to Choose the Right Pipedrive Alternative

With so many options, picking the right CRM can feel overwhelming. Use these 5 criteria to narrow down your list:

• Map must-have features: Do you need built-in calling? Marketing automation? Google Workspace sync? Prioritize tools that check your top 3 requirements.
• Set a clear budget: Factor in per-user costs, add-on fees, and one-time implementation costs (like data migration) to avoid surprise bills.
• Check integration compatibility: Ensure the CRM works with tools you already use, including email, Slack, accounting software, and e-commerce platforms.
• Test with a free trial: Most CRMs offer 14–30 day free trials. Use this time to test how the tool fits your team’s daily workflow.
• Consider scalability: Will the CRM grow with your team as you add users, expand to new markets, or launch new product lines?

Frequently Asked Questions

Is there a free Pipedrive alternative?

Yes—HubSpot CRM offers a free forever plan with unlimited users and core sales features, making it the top free alternative for small teams.

Which Pipedrive alternative is best for small businesses?

Zoho CRM and Monday Sales CRM are both affordable, easy to set up, and offer scalable plans for growing small teams.

Can I migrate data from Pipedrive to a new CRM?

Most top Pipedrive alternatives offer native data import tools or third-party migration services to move contacts, deals, and pipelines seamlessly.

Which alternative has the best Google Workspace integration?

Copper is built specifically for Google Workspace users, with automatic syncing for Gmail, Calendar, and Google Drive with no manual work required.

Final Thoughts

No single CRM works for every team—what matters most is finding a tool that fits your budget, workflow, and long-term goals. Take advantage of free trials to test 2–3 options before committing, and don’t be afraid to switch if your first pick doesn’t meet your needs.

Ready to switch from Pipedrive? Start with a free trial of HubSpot CRM or Zoho CRM today to see which fits your team’s workflow best. Have a favorite Pipedrive alternative we missed? Let us know in the comments below!